Therapeutic products advertising law
The firm's expertise in the field of drug advertising law and medical device law includes in particular the following activities and areas of advice:
Consulting
- Advice with regard to risks under pharmaceutical advertising and competition law when designing advertising measures and packaging for pharmaceuticals and remedies, in particular with regard to mandatory information, expert opinion advertising, sales promotion measures, in particular benefits, advertising gifts
- Advice with regard to medical device and competition law risks in the design of advertising measures, packaging and labeling obligations for medical devices, in particular CE marking, mandatory information, instructions for use
Enforcement of claims in the event of legal infringements
- Warning of violations of drug advertising/medical product law, in particular in the case of:
- Violation of labeling obligations, missing CE information
- Inadmissible bonuses, promotional gifts for remedies
- Inadmissible/misleading advertising for remedies
- Defense against warnings due to violations of drug advertising/medical device law
- Enforcement of claims against competitors due to violations of drug advertising/medical product law in preliminary injunction proceedings (injunction), in particular at trade fairs
- Enforcement of claims against competitors due to violations of drug advertising/medical product law in legal proceedings (including injunctive relief, information, damages)
- Defense against threatened and issued preliminary injunctions, in particular filing of protective letters, filing of objections, advice on internal company measures, recalls and customer communication, submission of final declarations
- Representation in preliminary injunction and lawsuit proceedings before all German civil courts